As with each industry today, marketing is turned upside down in the ongoing digital transformation. Imagine the long journey marketing did in the last decades.
Latest news titled a far-reaching collaboration between two tech behemots. Old-tech giant Volkswagen chose Amazon to digitize its 122 production sites and build Volkwagen’s Industrial Cloud.
The news came as a bombshell for the whole industry.
At the time this article was written, the cryptocurrency market showed major losses and is in a bear market now since 2018. The downfall affected all currencies more or less equally.
Apart from this commonality, the currencies have very different potentials and use cases.
Artificial Intelligence (AI) is really nothing new. The field of AI research was founded in 1956.
To date, this field has been always covered with huge expectations. Phases of a hypes alternated with AI winters.
Surely we are in such a hype phase but Google CEO Sundar Pichai is also right, when he says AI is bigger than the invention of fire and electricity.
Today, the term Digital Twin is ubiquitous.
Four years ago, I had my first personal contact with this concept. I attended the VDI conference “Big Data in Manufacturing”, where a General Electrics (GE) manager presented the well-known example of the transformation of GE’s business model in the aircraft turbine market.
Autonomous Cars are a big thing.
They are the best example of a revolution, which is hitting us at full speed: The new decentralization wave, also known as Edge Computing.
Nowadays automobile manufacturers are ridiculed as old economy by the tech scene (a.k.a the new economy).
However, the ongoing revolution clearly plays into the hands of the old economy.
The Digital Transformation is happening at full speed. And it leaves no industry untouched. So is the manufacturing industry.
However we have a different name for the change in this sector: Industrie 4.0.
Visit four doctors, and you’ll come home with five diagnosis.
This saying can be transferred to the term Industry 4.0, where everybody has its own definition.
Back in 2011 when the term Industrie 4.0 was introduced by the german government institution BMBF […]
In our fast changing, interconnected world, a new inhabitant arises. The Citizen 4.0.
This article will give an impression, what a Citizen 4.0 is and why we need one.